Province Wide Growth within 6 months for an E-Commerce Packaged Food Business

Project Overview

Nai Nai Mie is an e-commerce based business that started in St. Albert and has taken off in just a few months with media coverage including Global TV, CTV, The Edmonton Journal, and CBC Radio Morning Show.

The business started at the beginning of the pandemic in March 2020 and within 6 months, have grown into province wide delivery through multiple channel partners such as SPUD.ca, Organic Box and others.

For Nai Nai Mie, we developed a full brand platform paired with an influencer strategy aiming at high paced growth.

Client

Nai Nai Mie Canada

Project Scope

  • Digital advertising delivery

  • Corporate identity and product packaging design

  • Website design and development

  • Organic marketing strategy and execution

  • Influencer strategy and tactical plan

  • Social media growth strategy

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